Christina Ricci takes center stage as the face of Betsey Johnson’s Fall 2025 campaign. She channels the label’s fearless mix of drama and play. The actress, long admired for her gothic screen presence, slips into the brand’s extravagant universe with striking ease.
Betsey Johnson Fall 2025 Campaign
The clothing is rich in contrasts, designed to celebrate excess with a sharp edge. A sweeping black dress, trimmed with feathers at the sleeves and hem, feels both glamorous and defiant. A tougher note arrives in a leather jacket layered over a tiered cage skirt. It shows how Johnson’s designs balance attitude with theatrical appeal.
Ricci’s beauty look ties it all together: sleek, pin-straight hair with blunt bangs that sharpen her gaze and amplify the collection’s darker undertones. The campaign’s black-and-white images highlight cascades of tulle and textured layers, including a striking portrait of Ricci standing side by side with Betsey herself.
Accessories are no afterthought, from sparkling embellishments to unexpected props like candy machines and carousel horses. Each touch adds wit and wonder, reminding us of Johnson’s legendary taste for irreverence.
