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Brazil is not only one of the largest markets in Latin America, it is a territory known for having an innovative spirit that stands out in the region.
In 2024, the country consolidated its leadership position in the region’s entrepreneurial ecosystem by capturing the largest investments in startups, according to Crunchbase. The country received US$2.1 billion out of the US$4.2 billion invested in startups in Latin America as a whole. Thus, Brazil proves that its dynamism, local talent and growing economy attract investors.
To enhance this panorama, Enlaza – an organization that promotes gender-focused investments – and Hub Conecta – a platform specialized in Brazilian scaleups – launched Elevate Brazil Ventures, an acceleration program designed to connect promising startups with strategic investors from Latin America, the United States and Europe.
Through this program, 15 growth-stage startups seeking to raise between US$500,000 and US$3 million will be selected.
The objective is to promote a product in the market with scalability potential, at least one female co-founder and basic English proficiency.
The selected companies will participate in a four-month process (from June to September), which will culminate with a Demo Day at Rio Innovation Week, an event that brings together more than 180,000 people.
Comprehensive training: key to reducing entrepreneurial failure
Elevate Brazil Ventures combines technical training and soft skills development to address a critical problem: 90% of startups fail, and 70% of those that raise capital close due to poor financial planning or internal conflicts.
The program will offer workshops on finance, go-to-market strategies, pitch deck development and sustainable leadership, including topics such as emotional intelligence and wellness.
These mentorships will be led by experts from the U.S., Europe, the Middle East and Latin America, providing a global perspective.
In addition, startups will have access to exclusive demo days, meetings with investors and a network of international contacts. For Iris Parra, co-founder of Enlaza, the program not only facilitates the internationalization of Brazilian startups, but also attracts diverse capital: “We prepare the founders not only technically, but also in strategic skills to build resilient companies,” she explains.
Regional impact and global projection
The initiative seeks to strengthen collaboration between Brazil and other innovation hubs, positioning the region as an attractive destination for global funds.
By integrating gender and sustainability approaches, Elevate Brazil Ventures aims to replicate its model in other countries, closing gaps in access to capital and knowledge.
With this commitment, the Brazilian entrepreneurial ecosystem is moving towards a new stage of growth and global connection.
Keep up to Date with Latin American VC, Startups News
