20 Trends That Defined the Past 20 Years of Fashion

This October marks Who What Wear’s 20th anniversary. For two decades, we’ve reported on trends, created shoppable guides, and covered celebrity style. To celebrate our birthday, we’re taking a nostalgic look at the past 20 years of fashion trends. Going back to the iconic year 2006, when Who What Wear began, Paris Hilton, Nicole Richie, […]

Breaking the Mold: Hollywood Designer Tina Charad Goes Analog With Ceramics

Charad, who is 51 and was born in South Africa, has long had a perfectionist streak. Even as a kid in art class, “I thought everything had to be photorealistic,” she says. Teachers would tell her to loosen up, but that obsessiveness served her well in Hollywood. Even so, over the years, she began to […]

The Updated Fall Basics Fashion People Will Wear in 2026

At the end of April, I wrote about the best updated summer basics, from colorful tops to slip dresses. With fall almost here, I just curated a new list of the best ones for the season ahead. While basics are meant to be timeless, certain styles are popular every year. For fall 2026 tops, that […]

Have You Been Microcheating on Me?

I was on Instagram late one night, scrolling through the feeds of various models (I’m always looking for new and exciting ways to experience insomnia), when I noticed that my friend’s boyfriend was all over their comment sections, leaving hearts and emojis on a bunch of different girls’ photos. Ew, I thought. Not because leaving […]

30 Stylish Fashion Finds Internet Cool Girls Will Be Shopping for Fall

It’s no secret that many of us look to social media for inspiration on the best outfits to try each season. During each scroll sesh (without fail), I’d stumble upon the coolest fashion people who are always serving look after look over and over again. Since I’m an expert in all things fashion and shopping, […]

The Best Farmers Markets in New York City, According to Top Chefs

August may signal the end of summer, but it’s also the season at its most bountiful: a golden moment for tomatoes, corn, melon, peaches, and plenty of other summer produce. Fifty years since New York’s very first Greenmarket in the summer of 1976, the farmers market remains a beloved resource, both as a community hub […]

Chase Stokes Takes Us Behind His Outer Banks Farewell Press Tour

(Image credit: Maggie Nutley) Last week, the cast of Outer Banks, Netflix‘s pandemic breakout hit, said goodbye to the show that changed their lives forever. Wide-eyed Hollywood newcomers turned A-list stars, the show’s ensemble, including Chase Stokes, Madelyn Cline, Madison Bailey, and Jonathan Daviss, quickly won the hearts of adoring fans (#P4L!) across five seasons […]

Inside Julia Louis-Dreyfus’s Grand Broadway Debut

Julia Louis-Dreyfus has reached a point in her career where she doesn’t need to do anything for the first time. But on a bright summer afternoon, over a late lunch of pea soup and sashimi, she’s describing not one but two new experiences: preparing for her Broadway debut and attending the Tonys. The latter was […]

The Whisper Fringe Is the Autumn Hair Trend Celebs Are Wearing

The trend cycle has been noticeably condensed in recent years, compressing years- or decades-long movements into monthlong micro-moments that lose steam as fast as they’re conjured. We see it across fashion and beauty, but one category that never seems to change as swiftly as the latest TikTok makeup aesthetic or Pinterest fad is hair. Hairstyles […]

Kith Fall 2026 Menswear Collection

While the look of a collection will, of course, be central to its success, this season Kith wants you to consider how it feels. Fall buzzwords at the brand include “texture,” “tactile,” “patina,” and “dimensionality.” Gone are the breezy Amalfi Coast-inspired stripes, florals, and paisleys of summer, and in their place are a richer, earthy […]

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