Fujifilm unveils its first ever cinema camera – it’s a mighty medium-format model with 8K video and film simulations



  • Fujifilm’s first cinema camera packs a 44x33mm 102MP sensor
  • It can shoot 8K video in a range of formats, including anamorphic
  • The pro model costs $16,499 (UK and Australia pricing TBC)

It’s been a long time coming, but Fujifilm has finally fully unveiled its first-ever cinema camera, the GFX Eterna 55, following its soft announcement last year.

As its name suggests, the pricey professional cinema camera utilizes the same ‘medium-format’ sensor tech as Fujifilm’s flagship stills-oriented camera, the five-star GFX100 II, but packages it into a high-end dedicated cine body.



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